I spend a lot of time talking to Realtors who are also active investors. Some of them got their license to assist in their investment business. Some of them were Realtors first who saw the opportunity in creative real estate. A common thread emerges when I talk to them about their brokerage… they feel like the black sheep.
You see, many brokerages are still resting on the laurels of the old traditional ways of practicing real estate. That means sales meetings, desk duty, elaborate listing presentations, open houses and property tours. And, of course, a broker who is preoccupied with how many listings and buyer rep agreements you have. A broker who wants you to produce for them! Continue reading “Be a Black Sheep!”
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